"Show People The Competition" From #Jim_Blythe The author of (100 Great Marketing Ideas) comes this great lesson: ➡️ Don’t ever criticize your competitors—it looks like a lack of confidence in your own product. ➡️ Let people make their own decisions, but be prepared to guide them a little. ➡️ Go out of your way to be helpful. This builds trust, and a sense of obligation. ➡️ Make sure you really ARE better than the competition on the factors the customer values most. #MarketingLessons #GrowthMind
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