NBCU is testing agentic systems that can automatically activate campaigns across its entire portfolio – including live sports ...

This year, programmatic companies faced tough decisions about privacy, awkward acquisitions and the cookie die-off that never ...

“We’re delivering news all the time on FAST, not just five to six on broadcast TV,” she said at NAB Show New York, noting ...

In Ghana, professionals called into marketing, PR, sales, business development, and communication roles often find themselves ...

Geopolitical pressures and AI concerns still loom, but advertising is predicted to keep growing this year … though it's the ...

Display advertising revenue growth has been reported among a sample of UK publishers for the first time in three years.

The CES C Space keynote opened with a volunteer from the audience and a promise that her life was about to change. It was a ...

PureSpectrum, a leading market research technology company, today announced a strategic partnership with TA Associates ("TA"), a leading global private equity firm. The partnership marks an important ...

"at-above-post addthis_tool" data-url=" a whirlwind 2025, the retail industry looks towards 2026. In the second of a two-part ...

The Trade Desk stock price crashed by 68% in 2025, making it the worst performer in the S&P 500 Index. What next for the TTD ...

Zeno Media's Cristian Oneț believes HLS is an efficient streaming protocol through segmentation, but ICY Icecast-style is ...

As advertising shifts further toward streaming and addressable delivery, execution is becoming as important as ... Read More ...