It's really true that a lure can make the difference between a good day on the water, or a bad day on the water. Does the type of lure really matter? Today on the water we have a boat load of people ...

PITTSBURGH, July 31, 2025 /PRNewswire/ -- "I enjoy fishing with my dad and wanted to create a new lure option to help catch fish," said an inventor, from Killen, Ala., "so I invented the SPIN X LURES.

From day one of Pokemon GO, Lure Modules have been an essential item for players who don’t live around areas where a ton of wild ‘mons spawn. There have been a few changes to how they work over the ...

KETCHIKAN, Alaska — Don't look now, but just about every fishing tackle box in Alaska is inhabited by Pixees. "Out of all the fishing lures that we sell, that's the number-one seller historically," ...