Whatever you intended to do when you opened a new tab, nothing stops you in your tracks quite like short-form video. The ...
The power of short-form video content cannot be ignored. Platforms like TikTok, Instagram Reels and YouTube Shorts continue to revolutionize how brands connect with their audiences. These platforms ...
Short-form, user-generated video content surges as a key marketing strategy, demanding strategic investment and planning for businesses. Short videos win: Viewers prefer and engage more with videos ...
Netflix announced on Wednesday that it’s testing a short-form video feature, signaling that even a streaming giant with over 300 million subscribers is concerned about losing viewers’ time spent on ...
Opinions expressed by Entrepreneur contributors are their own. I started popping into my marketing department’s meetings about a year ago. They were doing a lot of great things, but I noticed ...
Forbes contributors publish independent expert analyses and insights. Short Video Addiction (SVA) is a term used by researchers, and this is separate from excessive general internet use. A 2025 report ...
“Newsrooms that don’t start testing short video formats won’t be able to engage an audience hungry for information in an unstable political year.” 2024 is a strange year. It will see four-year ...
These days, almost everything is available in the form of quick, bite-sized content—from recipes and skincare tips to news updates. You may find yourself swiping through reels, tapping through stories ...
Chandraveer, a seasoned mechanical design engineer turned tech reporter and reviewer, brings more than three years of rich experience in consumer tech journalism to the table, having contributed to ...