Sensor Tower has published its annual State of Mobile report, offering insights, trends, and data on the global mobile app ...

Sensor Towers reported that consumers spent more on non-game mobile apps in 2025 than on gaming mobile apps.

Sensor Tower said that the traditional U.S. retailers, including Walmart, Home Depot, Etsy, and Target, have experienced the ...

ChatGPT was the second most downloaded app in India for 2025 after Instagram.

Bolstered by Generative AI services, IAP revenue from non-gaming apps surpassed games for the first time, representing a 21% YoY increase and nearly three times the amount spent just five years ...

New data from analyst firm Sensor Tower indicates that consumers are spending more on non-gaming mobile apps than they are on ...

Scopely’s Monopoly Go has surpassed $6 billion in record-setting time across the App Store and Google Play, according to ...

Ian Simpson, Head of Innovation at Sensor Tower, discusses how his background in public affairs informs his previous work and current role, measuring the digital economy. He explains what Sensor Tower ...

It’s the first time that’s happened, and while generative AI “led revenue growth,” it “was not the only driver,” according to the report. Consumers spent $85 billion in apps last year, a 21 percent ...

Be afraid, because mobile has entered its monetization-first era ...