The star who was named as creative director for the activewear brand in 2014 also fronted the first advert for brand. In the new campaign, Rihanna wears top to toe PUMA choosing the Pulse XT sneakers ...
Puma is axing 900 jobs as it wrestles with Donald Trump’s tariffs and fierce competition. Shares in the group plunged 9 per cent after it said it would cut the positions by the end of 2026, after it ...