Campaign Asia

Publishers wield substantial clout, overtake ad networks in US mobile display ad segment

The newly released IDC report, titled 2012 U.S. Mobile Advertising Market Sizing and Vendor Market Shares, reveals some interesting movements in the mobile advertising space in America. While the rate ...
Nasdaq

Universal Ads Welcomes New Major Publishers to the Universal Audience Network, Unlocking Even More Premium Streaming Content for Social-First Brands

Cox Media, Philo, Samsung Ads, Telly, and Vevo join Universal Ads, further broadening advertiser access to additional market segments and ad inventory across leading, curated publishers. NEW ...
Northwest Arkansas Democrat Gazette

Google’s ad network declared a monopoly

SAN FRANCISCO -- Google has been branded an abusive monopolist by a federal judge for the second time in less than a year, this time over illegally exploiting some of its online marketing technology ...
Oregonian

Google’s lucrative digital ad network gives it ‘monopoly power,’ judge rules

Google has been branded an abusive monopolist by a federal judge for the second time in less than a year, this time for illegally exploiting some of its online marketing technology to boost the ...
adexchanger

For Publishers, AI Gives Monetizable Data Insight But Takes Away Traffic

The Arena Group's Stephanie Mazzamaro (left) chats with ad tech consultant Addy Atienza at AdMonsters' Sell Side Summit Austin. Photo credit Donna Alberico. Advertising’s AI revolution had the sell ...