Last week’s column covered suggestions on how to not create a we/they culture. Today’s column is about the power a person has when he or she positions individuals and the organization in a positive ...
In an era where financial stability is a cornerstone of personal well-being, the importance of setting financial goals cannot be overstated. While the idea of financial planning may seem mundane, the ...
Let’s start this discussion with three company press release headlines that I’m pretty sure you have never seen: “Our hot startup declares we completely missed our product-market fit.” “Company notes ...
In marketing, "positioning" is the process that produces the product's image and places it in the consumer's mind. Positioning is the main process behind how consumers become aware of brands and their ...
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