How are social media companies like drug dealers? They do better business if we become addicted to their products. The social smack that keeps us coming back to these sites is the connection to our ...

Alphabet Inc./Google's AI investments are taking off, as evidenced by its stellar Q3 2024 double beat. Google Cloud outperformance was the spotlight, with substantial sequential operating margin ...

How conversions path reporting has been slightly revised in Google Analytics, and what marketers should look for in planning their conversion path analysis. When a customer conversion takes place, ...

Launching years after Facebook and Twitter, it’s easy to look at Google as simply playing catch up in the social networking game with the release of its Google+ “field test.” But look back in time and ...

Yesterday we reported on Path’s new $8.5 million venture round, led by Kleiner Perkins and Index Ventures. I was curious about the valuation and pulled on a couple of threads. What unraveled was a ...

Google is reportedly working to eliminate long-form URL paths as they currently appear in Chrome. For clarity, that’s the URL address that appears in the Omnibox after navigating to a site or ...

Are you making use of Multi-Channel Funnel (MCF) reports in Google Analytics? Ben Wood advises on how to use them to gain deeper insights on your traffic. Taking time to understand your customers’ ...

I think I could get to Google, when I checked it.. But I got this result from pathping. No doubt there's no problem, or rather, if there is it's nothing at my end, and I can get to Google so no big ...