Meta’s new Google Tag Manager template simplifies Pixel setup, making cross-platform tracking faster and more consistent for ...

For the second time in two years, U.S. District Judge Jennifer L. Rochon has dismissed a lawsuit brought by a man who accuses the NBA of illegally using the Meta Pixel tracking tool to disclose his ...

Meta was hit this week with a new privacy lawsuit for allegedly secretly tracking users' browsing activity on mobile websites that embed Meta's analytics pixel, and linking that activity to users' ...

Companies seeking to stem the tide of wiretap lawsuits targeting their use of data analytics tools like tracking “pixels” ...

As data loss grows, brands are rethinking tracking. Explore when a server-based setup delivers cleaner data and stronger ad ...

Amazon's audiobook subsidiary, Audible, was hit with a privacy class action over its use of the Meta tracking pixel. The plaintiffs accuse the company of collecting user data, including reading ...

The issue of tracking technologies in health care settings came to light in June 2022 after a report by tech publication The Markup found that the Meta Pixel was installed on 33 of Newsweek’s top 100 ...

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US Bancorp convinced a federal court to dismiss an online tracking complaint that alleged its incorporation of Meta Platforms’ Pixel on its website was an highly offensive privacy intrusion.