A marketing manager heads up a marketing department or a project or product team within the marketing division of a company. Using budgets allocated by the company, he helps develop and lead ...

Brandon Galarita is a freelance writer and K-12 educator in Honolulu, Hawaii. He is passionate about technology in education, college and career readiness and school improvement through data-driven ...

Marketing managers or officers are focused mainly on the practical application and management of an organization's marketing operations. For marketing managers to be efficient and effective in ...

A product marketing manager is crucial in driving demand for and adoption of a company’s products or services. Operating within a marketing agency or a corporate setting, this role involves close ...

From developing a “common playbook” for success to establishing a sense of shared context, B2B sales and marketing can become ...

Justine Lee is the marketing manager for The Beverage Company’s Energy drinks portfolio and here she provides a sense of who she is, why she loves the industry and profession, and what she believes ...