Overview: AI turns customer data into clear insights, helping brands target the right audience with relevant messages and ...

Intel notified its marketing employees this week that it plans to outsource many of their jobs to the consulting firm Accenture as new CEO Lip-Bu Tan works to slash costs and improve the chipmaker’s ...

AI has become a central part of how marketing teams work, but the results often fall short. Models can generate content at scale and summarize information in seconds, yet the outputs are not always ...