If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. Toys are a source of pure magic. Whether they’re used for make ...

NYC dad Ernest Baker wanted to make magic happen for his five-year-old daughter Frances this Christmas. And all his doe-eyed darling wanted was the spellbinding, mist-making Magic Mixies Magic ...

Continuously changing trends are common in nearly every aspect of life, from fashion to electronics to beauty. Toys also follow this pattern, and this season’s hottest toys all have one thing in ...

Laurie Schacht, chief toy officer for the Toy Insider, joins TODAY with Hoda & Jenna to reveal this year’s hottest toys, including bumper cars from Walmart, a kid-size exercise bike, a children’s ...

All products featured here are independently selected by our editors and writers. If you buy something through links on our site, Mashable may earn an affiliate commission. Start by uncovering the ...

WildBrain CPLG has partnered with Moose Toys to handle representation of the toy company’s Magic Mixies Magic Cauldron brand and its planned line extensions. Through the deal, WildBrain CPLG will ...

LOS ANGELES, Nov. 2, 2021 /PRNewswire/ -- Moose Toys once again disrupts the toy industry with the record-breaking launch of Magic Mixies Magic Cauldron this fall. The new first-of-its-kind ...

Newest reveal in expanding world of Magic Mixes is an interactive Crystal Ball that works its mesmerizing magic with assistance from a spellcasting wand and mist to create an adorable fortune telling ...