iSpot’s integration with Google’s Ads Data Hub for Measurement Partners allows advertisers to quickly track incremental reach of ad campaigns When you purchase through links on our site, we may earn ...

The TV industry is still desperately trying to bring order to measurement. The latest step toward order occurred on Tuesday, when the broadcaster-backed joint industry committee (JIC) certified iSpot ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. TV ad measurement company iSpot has announced that it has received industry certification from ...

TV ad measurement provider iSpot.tv has acquired Ace Metrix, a company that screens and scores video advertising using a survey-based methodology. The deal will help iSpot track both business outcomes ...

OpenAP, the advanced advertising marketplace, has inked an agreement with iSpot.tv giving agencies and advertisers real-time TV attribution and OTT measurement. OpenAP members supplying linear TV and ...