Two influencers, tired of their content getting stolen, took matters into their own hands and made their own creator ...

To reach young audiences raised on social media, leagues are giving content creators access to marquee moments.

The latest wellness craze involves injecting these molecules for athletic performance, longevity and more. Scientists say the ...

Influencers dubbed 2026 as the year of the "analog life." Experts say people are looking to reduce distractibility and related stress.

Scientists and medical experts are countering climate denialism, vaccine scepticism and wellness pseudoscience on social ...

An attractive influencer couple chats in a kitchen as they prepare dinner. A wine bottle sits on the counter. Someone takes a sip. It looks less like an ad than a slice of ordinary life, the kind of ...

Restaurateur Jeremy King, lamenting the degradation of the dining room, has identified online influencers as a particular irritant. Gastronomy is being turned into a film set, with guests coming in – ...

Being an “influencer” is big business. Influencer marketing has more than tripled since 2019, with an estimated worldwide market size of $24 billion (“Global Influencer Marketing Value 2016– 2024,” ...

Are Republicans really trying to block women from voting and bring back segregation-era Jim Crow laws? That’s how major Democratic politicians, from Sen. Chuck Schumer (D-NY) to Rep. Lauren Underwood ...

This article is authored by Shikha Karamchandani, assistant professor and programme director, RV University, Bengaluru.