As marketing and operation costs continue to rise and customer loyalty evolves, finding ways to get more bang for your buck is essential to maintain healthy profit margins. Increasing your average ...

If your customer experience leaves consumers feeling underwhelmed, or if your customer lifetime value (CLV) is low, it’s time to make a change. In this post, we’ll cover what CLV is and why it’s ...

BigCommerce’s latest research report on fashion showed gross merchandise value increasing in the first half of the year versus the same period last year. The data, culled from the company’s retail ...

Average order value (AOV) isn't just a metric; it's a cornerstone of business growth. In e-commerce—an industry my agency helps with digital marketing—AOV measures the average amount of money a ...

In the ever-evolving landscape of business, the pursuit of revenue growth is the only constant. Visionary CEOs and business leaders understand that to succeed, they must continually seek ways to ...