One of the most challenging tasks you'll face as a human resources leader is keeping employees motivated. Unsurprisingly, competitive compensation packages that are aligned with the market play a ...

With the sunsetting of Universal Analytics complete, Google can turn its development attention to features in the current analytics version, GA4. Its latest GA4 feature is a long-awaited feature, ...

Google Analytics, GA4, seems to be rolling out benchmarking data, similar to Universal Analytics before it. This feature lets you compare your analytics data to others in your same industry - so you ...

Just because your firm can use your existing data for AI risk modelling doesn’t mean you should. There’s a perception that AI can create accurate predictions based on any data set. That’s not always ...