Opinions expressed by Entrepreneur contributors are their own. If you advertise on Facebook, you might sense that the marketplace is becoming more crowded, prospective buyers are warier of offers, and ...

The following excerpt is from Perry Marshall, Keith Krance and Thomas Meloche’s book Ultimate Guide to Facebook Advertising with guest writer Molly Pittman. Buy it now from Amazon | Barnes & Noble | ...

Facebook is arguably the best platform for promoting your product, considering that you can reach 1.3 billion daily active users. There's only one caveat -- you need to know how to run a successful ...