In early December of last year, OpenAI mentioned the possibility of adding advertisements to ChatGPT. Now, the AI company has ...

Sam’s Club MAP is the first and only retail media platform to integrate ads in a mobile, self-checkout app experience. Scan & Go, a feature of the Sam’s Club mobile app, allows members shopping ...

Google has added a new display ads option for ad intents. The new option lets you pick between always show display ads with organic search results or show search ads with organic search results, and ...

Walmart Connect last week made the latest addition to its suite of offerings for advertisers, launching a Display Advertising API that expands the onsite display ads that its partner agencies can ...

Sam’s Club’s retail media network announced Wednesday the launch of display ads in its app’s Scan & Go feature, integrating physical and digital retail media capabilities. The display ads will appear ...

Microsoft is broadening its AI-driven advertising tools, now offering generative AI capabilities for creating display ad banners through its Copilot feature. Why we care. This expansion makes ...

In recent years, B2B marketers have struggled with the role that display ads play in the online mix more than their B2C counterparts. They have had to make sure the time and money they spend on ...

Adobe introduced AI-powered capabilities in GenStudio for Performance Marketing to drive impactful video and display ad campaigns, while enabling businesses to easily build ad creative for platforms ...

Search ads are Google's way of connecting potential customers with businesses that offer the products or services they're interested in. When someone searches for a keyword related to your business on ...