Clicktivism thrives because it demands nothing. A post communicates moral alignment while avoiding cost. There is no expectation of time, money, risk or sustained attention. The reward is instant ...

I recently came across two tweets—or rather, thousands of tweets sharing the same two ideas over and over again. The first batch targeted elected officials and read: “SNAP has helped lift millions out ...

Throughout history, there have been innovations and landmark protests that have changed the face of activism forever: the Stonewall riots, car caravans used as blockades and the recording option on ...

Campaigning community Avaaz got 750,000 people to sign up to an online petition to ban South Africa's lion bone trade. But how has it turned those clicks into action? A lion cub looks down the barrel ...

Politicians, in theory, are supposed to be responsive to public outcry. When faced with an avalanche of blast emails from angry constituents, therefore, legislators generally are moved to act. In ...

In the past few weeks, if you own a social media account, it has been impossible to avoid posts for the “i ce bucket challenge.” If you are one of the five people who haven’t seen it, the challenge is ...

In a week which saw a backlash against “hashtag activism” over the #Bringbackourgirls campaign, Change.org’s UK director defends online campaigning – two years on from the website’s launch. Photo, ...

The last week of April 2015 opened with a hashtag that gained popularity on local social media: #SaveMaryJane. Netizens pleaded for the life of Mary Jane Veloso, a Filipina mother who was due to be ...

I was recently asked to be a guest on a TV show to talk about social media, and thought I'd share some of the Q&A and my notes. Social media has become an indispensable part of many people's lives.