I'm officially at the point in my life where I can't be bothered to spend a full minute meticulously coating mascara on each eye in the morning as part of my makeup routine. And while I love a ...

Raise your hand if you'd like to have fuller, flutterier lashes. Now, raise your hand if you want to achieve that without using falsies or eyelash extensions (come on, I can't be the only one!). Turns ...

Move over, eyelash extensions! There's another beauty treatment in town that's promising larger-than-life lashes and gaining major traction. Lash lifts are becoming a go-to treatment for beauty ...

I used to be the friend who would have a line outside her room right before a sorority formal, with all my friends asking me to do their makeup before the big event. But lately I feel like it's harder ...