The NBA’s strong viewership numbers in 2025-26 are continuing as the year comes to an end. More than 87 million people in the U.S. have watched NBA games this season across NBC/Peacock, ESPN, Amazon Prime Video and NBA TV, the most viewers in 15 years and up 89% vs. last year, the league announced Monday.

Michael Jordan is back in the NBA with NBC, and that network brought the sounds of “Roundball Rock” back as well. Amazon Prime is entering the league after hiring many broadcasters who were with Turner Sports in recent years. ESPN acquired “Inside ...

Richard Jefferson told SBJ that while “The Richard Show” clips have been edited down to around 10 minutes, subjects typically sit for 30 or 35 minutes, so there is the ability to add length for a longer TV-type program.

Last year, the NBA signed a new 11-year, $77-billion media rights deal that will make the league a lot richer and dramatically alter the tune-in habits of fans when the 2025-26 season tips off this week. Warner Bros. Discovery's cable network TNT will no ...

The San Antonio Spurs are looking to make it four wins in a row when they host the Oklahoma City Thunder on Tuesday night.  Oklahoma City has only lost three ga